Email marketing campaigns require the use of social media; however, when you have questions about how you need to target each one it can seem like a daunting task. The following are some suggestions on how to make your email marketing campaigns for social media better.
LinkedIn is perfect for the professional, as long as you target correctly. You can always invite individuals to become subscribers. You want to do so at the end of your summary information. You also want to do so in the website section as you invite someone to go to your site. There is a way to create a link that sends someone directly to your homepage like “Free Hair Care Tips” if you are a beautician. You need to select other as a way to type in what you want it to say.
Twitter bio offers 160 characters of space. It is not a lot, but you can always tell someone to visit your website as well as what they can receive for signing up for your email list, for example saying they can “get free” whatever you have to sell or information you want to impart.
Facebook fan pages are definitely a way to obtain email marketing lists. You need to copy the code for your email marketing form before logging into Facebook and choosing more applications. Searching for FBML you can then add your page before exiting back to the Facebook fan page. Make certain the FBML shows up on the page, then you can click to edit. A title box will appear where you can also paste the email marketing code. Save the changes before clicking on the Boxes tab to add this new link to your wall. Test it and you’ve got a link to your site that can spark more emailing lists for a new campaign.
Email marketing allows you to take advantage of various prospective buyers. You just need to reach them through your social media and website. If you take advantage of these different methods it will be possible to grow your list and see your sales increase.